of coca cola company There is new leader He will take command from March 31st.
Enrique Braun will take over the role of CEO, succeeding James Quincey, who will transition to executive chairman after nine years in the leadership role.
During his tenure, Quincy led the company’s transformation, adding more than $10 billion in brands and reimagining Coca-Cola’s strategy and business model with a focus on modern marketing and digitally enabled operations.
“As I step down as CEO after a 30-year career with the company, I recognize what an honor it has been to contribute to this great and enduring business,” Quincey said in a statement. “Enrique is a trusted and experienced business partner and the right leader to steer the company and the Coca-Cola system toward future growth and success.”
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Brown is tasked with building on that foundation and identifying new global growth opportunities that put the consumer at the center and leverage technology as an enabler.
Mr. Brown previously served as the company’s vice president and chief operating officer. Previously, he served as EVP and SVP of International Development. From 2020 to 2022, he served as president of Coca-Cola’s Latin American business division, and from 2013 to 2016 he oversaw the Greater China and South Korea regions.
He has been with the company since 1996, working in supply chain, new business development, marketing, innovation, general management and bottling operations.
