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Home » Gartner should not mistake a branded chatbot for a true agent AI,
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Gartner should not mistake a branded chatbot for a true agent AI,

ThefuturedatainsightsBy ThefuturedatainsightsJuly 3, 2025No Comments2 Mins Read
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Large companies including Walmart and PepsiCoprepares for the future if generative AI can perform tasks without human intervention, such as working as a personal shopper.

but, Report from Gartner It warns businesses to carefully consider ROIs pursuing technology to avoid disrupting workflows and actually providing new autonomous capabilities, rather than embracing solution providers who are changing their rebrand chatbots and AI assistants.

There are thousands of vendors aimed at selling agent AI, but Gartner believes that only about 130 people actually provide the technology.

“To get real value from Agent AI, organizations need to focus on enterprise productivity rather than just augmenting individual tasks,” said Anulivarma, senior director analyst at Gartner, in a statement. “They can start by using AI agents when they need to make decisions. They are assistants for automating everyday workflows, simple searching. It’s about driving business value through cost, quality, speed and scale.”

Also: Walmart is applying for Agent AI to optimize in-store marketing operations

By 2028, Agent AI will be incorporated into 33% of enterprise software applications, allowing it to automate at least 15% of decisions made on a typical work day, according to Gartner. However, the company expects that more than 40% of its currently working on Agent AI projects will be cancelled over the next two years.

“Now, most agent AI projects are early experiments or proof of concepts of concepts driven primarily by hype and often misused,” Verma said. “This allows organizations to blind the real costs and complexity of deploying AI agents at scale and moving projects to production. They need to get past the hype and make careful strategic decisions about where and how to apply this new technology.”



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