Suntory Global SpiritWe produce brands such as Jim Beam, manufacturer Mark, and Rokujin. Generation AI Accelerate decision-making within sales, marketing and business operations.
The company works with Globant’s commercial insights agent. This removes manual insights and reticular efforts, reducing the time it takes to analyze and act on data from days to seconds.
Previously, traditional methods required heavy front and rear lifts between business and analytics teams. Instead, optimization allows for real-time responses while freeing up employees, allowing you to focus on high-value tasks.
Also: Get more information about Suntory Global Spirits data and AI-enabled optimization strategies
AI-enabled agents can be interpreted Unstructured and structured data From multiple sources, including dashboards and reports. Additionally, it provides recommendations to help employees make smarter business decisions.
The platform is a self-service model that reduces bottlenecks by allowing marketing, sales and product management teams to independently acquire data insights, ask timely questions and generate reports.
The company plans to reduce operational costs and accelerate business intelligence workflows as a result of its implementation. Additionally, the partnership could open the door to potential future use cases across brand planning, commercial forecasting and innovation pipelines.
